- Strategic Joint Ventures to Work for Your Business So You Can Sit Back And Watch Your. - It’s great for lead. - Here are some sites where you can learn more:. - One thing we highly recommend right now: Please print this report out, so you can read it leisurely with pen and highlighter in hand.. - Data (SRDS) List Book, a great resource to locate mailing lists of nearly any type you can imagine. - You can also find it in some larger city libraries.. - Hint: be sure to include yourself on the mailing list so you can get your own mailing as well.. - People think it’s a mistake and read it. - 6) Radio/TV/Infomercials – You might be surprised how inexpensive you can get these types of slots, especially if you use remnant advertising. - 7) Flyers – Who says you can’t hire a high school student to stuff mailboxes or stick ‘em under windshields?. - 9) Telemarketing – Remember the “Do Not Call” list only applies to consumers, so if you do any kind of business to business selling, telemarketing is a viable marketing method you can use effectively. - 11)Blimps, Banners, and Billboards – If it’s zoned for advertising and it’s blank, you have an opportunity.. - You can make a donation to your local church and ask them if you can leave a stack at their next bake sale or bingo event. - And certainly you can arrange to have your. - others, it’s especially important to have a great. - 16)Ad Magazines – You’ve seen them. - You can also joint venture with other companies that target your niche market and get them to include your insert when shipping their product.. - You can even arrange a series of them as a tele-course and charge big money to attend (Marc Goldman and Jay Abraham did this with a six-month long series, one per month, on joint. - It’s like a tell-a-friend script on steroids!. - The point is that you can cram in a lot more information. - You can do. - If you can’t start your own talk show, why not appear as a guest on one? You can get a DVD recording of it to use as a lead generation device.. - You can get great leads that way if your target market is watching.. - But surely there’s something you can think of to really. - 31)Volunteer – Besides making you feel good about helping a worthy cause, it’s a great way to network if you can volunteer where you come into contact with prospects (or people who have frequent contact with your prospects).. - I’m not going to say it better than Chet, so I’ll refer you to that article so you can read it yourself. - If you have a. - As you can see, the “lumpy object,” a plastic airplane, was tied in with the offer, which included free airfare to one of Dan’s seminars. - You can teach this system to others and sell it for much cheaper than a franchise would go for. - “Direct Mail” topic, but it’s worth its own topic. - Because if you have a library card, chances are you can access it for free. - You can film your own infomercial and even if it never airs, you can distribute it on a DVD or videotape. - You can use the “news broadcast” format, which is restricted in infomercials.. - 48)Secret Sales – You can send your customers a postcard that has a secret discount from 10% to. - It’s a great place to slip in. - You can also subscribe to a content service such as Pages (http://. - 51)Novelty Items – You can put your message on t- shirts, hats, coffee mugs, pens and pencils, mouse pads, you name it. - You can also send reprints to your clients and prospects to add proof to your sales letters and promotional materials.. - You can hold a free seminar with local low-income families and youths, give a presentation, and then give them all free copies of the course. - 58)Attend Special Events – Watch your local news and constantly be on the lookout for events in your area where you can increase your visibility. - 59)Take Time to Get to Know Your Local Editors and Publishers – It’s a lot easier to pitch a press release or idea if you already know someone on the inside. - You can dictate the book and have it transcribed (elance.com and guru.com are good places to get a transcript done for you, but there are many other places online and offline to have them done as well).. - You can have someone ghostwrite the book for you. - You can hold a teleseminar by yourself or with other experts and have it transcribed and edited into a book.. - You can get together with other experts in your field and each contribute a chapter or two for a book.. - You can interview other experts and compile it into a book.. - You can take books that are in the public domain, update it for today, and release it as a book (you may want to consider legal resources to make sure your choice is actually in the public domain…. - it’s not always straightforward).. - As you can see, it’s fairly easy to have a book done in very little time and at very little cost. - It’s a win/. - It may be out of print now, but if you can get a hold of it, I highly recommend it. - If you. - One Tip: If you try to set up a JV with a business, and they already have a deal in place with someone else, you can take that information to their competitor and say “Your. - biggest competitor is already doing this.” And if your partner ever decides to stop the JV deal, you can go to their. - You can also do JVs between your business and another, or you can broker JVs between two different businesses and take a cut.. - 66)Match Front-End/Back-End Products – If you sell a high-ticket back-end product, you can seek out people who don’t yet have a back-end product and JV yours via an affiliate program. - You can also broker deals between businesses selling front-end books and tapes and businesses selling back- end expensive seminars, for example.. - It’s a snap to put an ad in the paper to get these folks to sell your products and services.. - You can then supply the leads to auto repair shops, body shops, windshield replacement shops.. - But aside from those types of mailings, you can always partner with a non-competitor (or two or three) that offer a complementary or similar product/service with the same target market as yours. - Depending on your price structure, you can pay a percentage of the first sale only, or a tiered approach where a smaller. - 72)Sell Your JV – When you have an income stream from a JV deal you have worked out, you can always sell the rights to that deal to someone else. - Just like a money-making website that you can sell, JVs that have a positive cash flow are assets in their own right.. - 73)JV Deals to Observe and Learn From a Guru – Basically, you can act as a broker or middle agent between a person with a certain expertise and others who want to learn from the expert.. - 75)JV a Dealmaker – If brokering deals isn’t your forte, you can always JV with someone who sells well and knows how to negotiate to pitch and put the actual deals together for you. - This way you can sit back and pull all the strings while your “agent” handles the stuff you aren’t comfortable doing.. - 78)JV to the Affluent – If you can partner with a business that sells a high-ticket item to the affluent, here’s a blueprint worth testing:. - Yes, it’s a private showing, but if their “A’ list hears about it from the media, they’ll want to be there.. - In any case, if you can JV with this sort of person who will endorse your product or service, you have a huge advantage. - It’s simply one of the best ways to print money on demand. - It’s a tradeoff you need to consider.. - What if you can put John Smith and Jane Doe together to do a cross mailing, and you get exposure as well. - You can save on costs by merely reformatting it a little to create a whole new ad.. - You can get your space ad written in this fashion a lot faster than writing from scratch. - So what’s the most effective type of space you can use in a newspaper?. - That means with stand-by advertising, you can get the same size ad as your competitors for one-. - You can reach Nancy at . - newsletters if you don’t already, which you can find at:. - 84)Rekindle Procrastinating Customers – Here’s something you can do for your own business, or you can do a JV with another business and capture some of the “found” revenue. - A sequence of mailings to these 1000 (with incentives to come back) might bring back a certain percentage, of which you can negotiate up front a slice of the profits.. - You can locate a bunch of authors who are reputable and recognized by chiropractors, contact them, and tell them what you’re doing. - subject that you can partner with and endorse for. - If you tie up the space first, then you can go out and find inventory that you will in essence consign to the space. - You can JV with those people who do! Put an ad in your local paper. - It’s the difference between a cold intro and a warm or hot one.. - 91)Start Small – Do you have a big idea for a deal but no relationship with the potential partner company? You can always start out small, with a test to validate your experience and the results before moving onto the big deal you had in mind. - If you’re looking to drum up more business, this one approach alone could bring you more than you can handle. - It’s that powerful.. - These are large-scale corporate deals, but nothing says you can’t do something similar on a smaller scale to start.. - 93)JV the Costs – Whether it’s an office you share, or a receptionist, or an administrative assistant, or standby conference call lines, you can make deals with other businesses that may not need a full-time receptionist, for example, to keep the costs down. - If you can’t find one that makes sense for your business, why not invent your own solution?. - 95)School Deals – You can contact local community colleges and other educational learning institutes and offer to teach a course for free or for a salary. - You can do the same, and sell your products and services. - It’s a great way to get into a company and do your pitch.. - 100) Leverage JV with Bartering – This is another little-known technique you can. - Jewelry, cars, furniture, services, and just about anything you can think of produced by a for-profit company always has that kind of leverage if you work the deal the right way.. - Yes, I know it’s a cliché. - But in this case, it’s very. - The examples I provided here aren’t by a long shot every possible technique you can use. - I’ve tried to arrange these ideas in a logical format, so you can print this report out and go through each one with a highlighter and pen, making notes, and adding your own thoughts.
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