- Analysis of Victory Index at Telecommunications companies in Vietnam. - “Analysis of Victory Index at Telecommunications companies in Vietnam” under the Grant Number QKHCN.15.0.. - The concentration on technology and services together with comprehensively international economic integration requires that each element of the market should have particular policies and strategies to maintain and improve market share for sustainability in the market economy. - Associates’ (2011) analysis methodology of victory index is used to analyze and evaluate current status, vision and development of influential corporations providing telecommunications services in Vietnam at present for giving objective assessments to consumers as well as a positive tool to providers to learn, research, maintain the competitiveness of each organization.. - Keyword: Victory Index 1. - Victory Index researched by Hurwitz and Associates (2011) is one of market research assessment instruments which are used to analyze providers on the basis of four dimensions, including Vision, Viability, Validity and Value (Hurwitz, &. - The paper analyzes Victory Index of telecommunications companies based on data of Vietnam’s ones to corroborate the conclusion of enormous potentials in the field of telecommunications.. - For reflection on a thorough comprehension of the market and providers, the paper exploits appropriate and proper methodologies of Hurwitz and Associates together with measurements and methodologies used in the author’s Doctoral thesis of “Criteria system of business culture identification – Applying for Vietnam businesses”. - A series of purposes and objectives associated with vision, mission and strategies can provide customers clear intentions in the work.. - Validity - Direct customers: as a measurement of product variety, ability of extension, quality of products and services, customer satisfaction, changes in products and services to fulfil customers’ demands.. - Product functionality: necessary fundamental functionality to meet customers’ demands and other functionalities.. - Value - Direct customers: as a measurement of customer satisfaction, customer support from the customers’ view, usability, innovation in products, benefits from business under the determinations of customers, time in comparison with value and value in comparison with price.. - Vision is considered as the company’s strength of strategies. - Because building an excellent vision is not enough, companies have to draw up a well-elaborated direction that may corroborate the vision at all levels of the company.. - Besides, attributes consist of more well-planned aspects rather than strategies, namely including an extendable technological background, well-conveyed and influential messages and capability of positioning in the market.. - Other important elements are transparency, accuracy and identification of what kinds of business issues and for which customers the company must deal with. - Viability is considered as the company’s strength as well as vitality in the market. - Typically, there is no direct relationship between the company’s market power and its own revenue or duration of business operation, which is particularly true in an emerging market. - A complicated aggregation of financial attributes and specific ones in each company is evaluated that in case of combination, those attributes can support to identify the company’s viability. - We should also pay attention to the company’s vitality in one certain market, hereby referred to telecommunications market.. - Validity is considered as strength of company’s products provided to each customer. - There is a difference between the product positioning and its competence in satisfying customers’ requirements. - Thus, Victory Index indicates the company’s completion of tasks and promises. - The delivered functionalities and functions are examined through the Victory Index. - The Index considers the profession of functionalities and the effectiveness of a product on the basis of changes in customers’ requirements. - These dimensions are the identification of a company’s strategies. - Victory Index.. - They ecified in the fo. - ults on the Mar. - GTel Mob tion (SPT), Ha sses in Vietnam ervices.. - ces: provider s of the governm n market share ders of telecom. - results in secti a comprehensi ation of the we s. - How nam Posts a FPT Telecom bile Joint St anoi Telecom C. - on of custome s in Vietnam. - n the market. - have a stable finance, a convincing vision together with successful strategies for the technology and receive customers’ concurrence with their vision. - Customers consider these providers are pioneers in the innovation of the telecommunications and their solutions bring about significant values. - VNPT and Viettel with their scores are regarded as Victors in the market perspective.. - According to Viettel Distribution Center, Vietnam, Viettel orients itself to “become a leading innovative IT distributor in Vietnam in which IT products combined with informatics and telecommunications services is the key to our sustainable development”. - Respect for customers is one of core values in the business philosophy of Viettel, in which Viettel’s customers are always considered separate individuals who have the needs to be cared, heard, deeply understood, best served and fairly treated in particular modes. - Viettel’s mission is “innovation to serve the people”, so Viettel considers creativity as its vitality, prompt adaptation as its competitive strength and identifies the correct orientation for its development, which is consistent with the rapid change of technology and the market.. - Customers’ satisfaction has led to steady growth in the number of subscribers of Viettel, made up the firm strength in the market as well as increased the viability of the financials. - Viettel has overcome VNPT to become the largest telecommunications companies in Vietnam and been ranked fifth in Vietnam Report 500 Ranking last year.. - VNPT is also a very strong victor based on the market perspective. - the first company of telecommunications in Vietnam. - therefore, the VNPT need to realize the competitive environment and improve itself in order to achieve the victory in the market. - Changes in the organizational structure and strategies to increase competitiveness and market presence.. - However, with the existing advantages of the first telecommunications company in Vietnam, VNPT has a large number customers, strong finance, the company is deserved as a victor on the market perspective.. - These companies can improve their ranking position of Victory Index if the clarity of vision is consolidated and capacity is maintained. - FPT Telecom. - With its motto “All services on one connection”, FPT Telecom has been constantly conducting investment, deployment and integration its increasing value-added services on one Internet connection. - are the directions in which FPT Telecom is strongly strengthening to promote its services out of Vietnam to the global market, enhancing its status of a leading telecommunications service provider. - FPT Telecom is one strong company with enormous capability of conveying its own vision to customers. - However, FPT-Telecom only aims at providing Internet services, so it has not dominated the market. - On the basis of viability, FPT Telecom can completely develop to become a victor with more investment in this area.. - Mobifone, one of the strongly influential telecommunications companies in Vietnam, has the number of mobile subscribers about 21.40% in Vietnam. - Meanwhile, Mobifone is the third largest company in Vietnamese telecommunications market and has been ranked in the 19 th in the ranking of the top 500 corporations in. - 3.3.2.1 Vic The Victo support, a remarkable combined also Victor - VNPT is significanc telecommu prompt ob nationwide investmen national c services to one of the Protocol (I Therefore,. - Value and Val rs in the catego s the Victor in ce of nation unications netw btainment of a. - on the Custom. - ges in organiza h permanent e any with great ty in the mark nications is a s inaphone (VN tential Leader there is not eno cations compa G-tel and SPT market share cribers in the cy in improvin. - ational structur existing difficu t effects on the. - Besides, VN of the life q meet the var ASAT – 2 cont g telecommun Next Generati utheast Asia. - t is too young em in one of th titiveness of te in the market.. - ration from VN ess in the ma n losing its pos PT into a unit o ucturing to imp. - in the market he other catego elecommunica ernet services unclear vision com and G-Te. - sition of the prove. - many years, with the largest number of subscribers of fixed and mobile telecommunications and Internet services.. - Viettel’s profits are nearly four times greater than that of VNPT in 2013. - Strong funds and technical infrastructure promote Viettel’s capability of creating and providing services for market’s demands.. - Therefore, the convenience and quality of the services are important and convincing reasons for the selection of Viettel’s customers.. - Viettel accounts for incessantly increasing market share in the fixed, mobile telecoms and Internet (from 12.51%. - However, scores the obtained were lower than those of the companies at Victor status. - The abstracts of the Leaders emphasize on the areas where the company got high scores and highlights some areas require their improvements.. - VMS-Mobifone is a powerful provider of mobile telecommunications in Vietnam. - Mobifone’s status has been lower in recent years with the decreased market share. - FPT Telecom a provider of fixed broadband Internet and value-added service on the Internet transmission as well as interactive television, hosting services, domain name registrations, etc. - Nowadays, FPT Telecom is the second largest provider in Vietnam. - Comments show that FPT-Telecom is the strongest provider in domestic transmission line. - These problems are believed to be overcome when the company’s infrastructure and technique become more complete.. - Analysis of Victory Index at Telecommunications companies in Vietnam gives assessment of vision, viability, validity and value as well as the current status and development of influential telecommunications service providers in Vietnam. - Abstract retrieved from http://hurwitz.com/hurwitz-services/398-victory-index. - Text Analytics: The Hurwitz Victory Index Report.. - Retrieved from http://viettel.com.vn/Home.html Telecommunications – FPT Corporation. - This is an open-access article distributed under the terms and conditions of the Creative Commons Attribution license (http://creativecommons.org/licenses/by/3.0/)